WORK HISTORY
March 2021 - Current
Direct Marketing Executive
OXXO
I lead all the Marketing strategies to generate traffic to our stores using technology and digital incentives.
Sep 2017 - Feb 2021
Growth Manager
Epsilon Media Group
As the Growth team leader, my main goal was increasing the ARPU using technology, marketing, and psychology.
Ene 2019 - Sep 2019
Marketing Strategist
CEDIM
I focused on improve our lead generation process using Marketing Automation like Hubspot and Monday.
Sep 2013 - Oct 2017
Marketing Coordinator
CIC.MX
I led the marketing effort to grow our users using Facebook and Google Ads.
EDUCATION
2018
Business and Marketing
TecMilenio University
2012
Finance Admnistration
Del Norte University
marketing skills
Performance Marketing
CRO
Wordpress/Shopify
Google Marketing PLatform (Analytics, Search Console, Ads, Tag Manager)
human skills
COMMUNICATIONS
TEAMWORK
LEADERSHIP
CERTIFICATION AND COURSES
CXL
Copywriting and Product Messaging
Framework to enhance your landing pages copywriting based on your customer's reviews.
.png)
HubSpot
Inbound and Email Marketing
Inbound Marketing certification.
Leadership Skills
IDEESA
Soft skills to manage a team like communication, assertiveness, and teamwork.
Growth Marketing
LinkedIn Learning
I learned about the Growth Marketing Foundations.